Jonathan Abrams (Self - Founder, Friendster / Himself - Founder, Friendster), Wyatt Andrews (Self - CBS News), Ken Auletta (Self - Author, 'Googled'), David Axelrod (Self - Chief Strategist, Obama Campaign), Tim Bajarin (Self - President, Creative Strategies), Steve Ballmer (Self - CEO, Microsoft), John Battelle (Self - WEB 2.0 Expo), Jeff Bezos (Self - CEO, Amazon), John Blackstone (Self - CBS News Correspondent / Himself - CBS News), Laszlo Bock (Self - VP of People Operations, Google)